Digital TWINzer
Combined Technology
Traditional viticulture relied heavily on chemical treatments to protect vineyards, despite growing environmental concerns and the excessive use of fungicides in wine production. Digital TWINzer emerged from the need to combine design innovation with technological expertise, exploring smarter and more sustainable approaches to vineyard management that could reduce chemical dependency while supporting the future of modern winemaking.
Topic:
Sustainability and Environment
Role:
Researcher & UI/UX Designer
Year:
2023
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Challenge
Viticulture remains heavily dependent on fungicides, with European vineyards using disproportionately high amounts of pesticides compared to other agricultural sectors. Combined with increasing climate-related challenges and the constant threat of pests, winegrowers face growing pressure to reduce chemical usage while maintaining healthy and productive vineyards.
Objective
The goal was to develop a technology-driven system that enables smarter and more sustainable vineyard management through accessible, real-time data collection. By combining sensor technology, AI-supported pest detection, satellite imagery, and weather analysis, Digital TWINzer aimed to help winemakers make more precise and environmentally conscious decisions during everyday vineyard operations.
Results
Digital TWINzer evolved into a practical concept for data-driven and climate-adaptive viticulture, supporting early risk detection and reducing unnecessary pesticide use. The project successfully combined technological innovation with user-centered design, demonstrating how digital tools can contribute to more efficient, ecological, and sustainable agricultural practices.






